The vision for our global Marketing Creative Team at Zynga is informed by an aggressive pursuit of new and different ideas, rapid creative development, and efficient production. We develop creative executions across digital channels that invite and encourage millions of players worldwide to take part in our games, as well as keep players engaged, informed, and rewarded for their active participation. Our creative and production processes prioritize achieving both performance objectives and execution excellence, while we foster a collaborative culture that embraces and drives creative trends in the mobile marketing & acquisition space.
We are seeking an outstanding artist for the role of a Lead Graphic Designer to join our Marketing Creative Team, where they will focus on the creation of engaging marketing assets across Zynga’s portfolio. This artist will arrive at Zynga with a portfolio of work highlighting their ability to build visually appealing compositions that steer consumer behavior towards marketing goals.The Lead Graphic Designer will help lead the visual direction, art development process, and a team of talented artists in North America. This individual will frequently be asked to deliver high quality, engaging designs on tight deadlines, working closely with other Designers, Product Managers, Producers, as well as game studio artists. This artist will report to the Marketing Creative Director.
Work with the Creative Director to conceptualize, execute, and iterate on compositions for deployment across digital marketing channels
Help manage a small team of Graphic Designers; support career trajectory and growth
Assist in researching, exploring, and communicating best practices in art and discern which competitive ideas are most effective; help lead the development of goals, standards, processes and feedback mechanisms
Take an active, hands-on role in helping to develop, maintain, and refine marketing art
Effectively communicate ideas to product managers, designers, marketing channel owners and other team members
Help identify inconsistencies and opportunities for improvement within the creative process
Assist with formal and informal art review, and provide effective feedback. Ability to mentor junior / midweight designers and provide relevant feedback to improve quality against Marketing KPIs